Reverie

CLEAN
NATURAL
ORGANIC
Origin

California, USA

Philosophy

Skincare-inspired haircare: minimalist, botanically-driven formulas that prioritise hair integrity over performance theatre

Certification

Leaping Bunny Certified | Cruelty-Free | No Sulphates, Parabens or Synthetic Fragrance | Clean Formulas

Key ingredients

Wild-Harvested Marula Oil | Pracaxi Oil | Coconut Oil | Botanicals | Ethically Sourced Plant Actives

Reverie — clean beauty at Botā.

Why We Choose This Brand

We came to Reverie late — hair care was never where we started, and it took us longer to find a haircare brand that met the same standard as our skincare brands. When we found Reverie, we understood immediately why it had taken so long: nothing else quite like it exists. The MILK leave-in became a permanent fixture in our morning routines within days of first use. The scalp serum changed how we think about haircare entirely. For a brand this good to have been almost invisible in Europe felt like an injustice we were happy to correct.

Sarah, Fabienne, Elodie

8 products

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8 products